For various reasons, a higher percentage of Action Rider Tack customers are women for most of the year.
However, right around the first part of every December, the percentage of male shoppers begins to rise. We’ve decided that this swell must be caused by the husbands, fiancés, boyfriends, partners, fathers, and the brothers of all of us horse passionate women and girls.
(Side Note: Our December male customers are so cute! Honestly, some of them don’t have a clue what they are ordering or what it is used for, but I just love how they love their women and the trouble these men go through to find the perfect horse related gift.)
Every time I take or process one of these gift orders, it makes me feel so happy for the lucky woman who has this man in her life!
If this sounds like you…give your guy a huge hug for knowing just how important having horses and riding is to you!